Budget and targeting

Budget tiers

Choose the budget that matches your goals:

• $99 / 7 days - Test the waters. Good for singles and first-time advertisers.
• $150 / 14 days - Standard campaign. Enough time for the algorithm to optimize.
• $300 / 21 days - Most popular. Strong results with algorithm momentum.
• $500 / 28 days - Maximum reach. Best for album launches or priority releases.

How targeting works

NotNoise builds your audience automatically using:

• Genre signals from your music
• Comparable artist audiences
• Listener geography based on your existing fanbase
• Behavioral signals (people who save music, follow artists, create playlists)

The system optimizes for streaming conversions, not just clicks. This means your budget goes toward people who are likely to actually listen to your music.

Geographic targeting

By default, campaigns target countries where your existing listeners are concentrated. You can override this to focus on specific markets where you want to grow.

Campaigns run on Instagram and Facebook Stories. These placements deliver the best cost-per-stream for music campaigns.